How to protect and utilize the Universiade heritage？ Answers to this conference →

　　The legacy of the Universiade is the tangible and intangible achievements left after the bid, hosting, holding and games of the Chengdu Universiade. What can Chengdu Universiade leave us if we run the Universiade well and invigorate a city? What can it bring? Today, a special press conference on the Universiade legacy of Chengdu Universiade was held in the main media center. The guests attending the press conference are: Mr. Cao Xuefeng, full-time deputy director of the Executive Committee Office of Chengdu Universiade, Mr. Su Bo, executive deputy village head of the Universiade Village, and Mr. Huang Yongzhi, director of the Chengdu Universiade Museum Preparation Office, to introduce the Universiade heritage and answer media questions.

　　Executive Committee of Chengdu Universiade

　　Cao Xuefeng, full-time deputy director of the office.

　　At the press conference

　　Introduce the legacy of the Universiade.

　　Chengdu Universiade is the first Universiade to comprehensively plan and manage the heritage work since the founding of the Universiade. During the bidding, organizing and hosting of Chengdu Universiade, a number of sustainable material wealth and humanistic achievements have been accumulated and created. In order to protect and make good use of the Universiade heritage, the Chengdu Universiade Heritage Planning and Management Office was specially set up to be responsible for organizing and coordinating the formulation of the implementation plan of the heritage planning and the selection and promotion of key heritage projects. As early as October 2019, the Heritage Planning of the 31st Summer Universiade in Chengdu was compiled. Its main goal is to create rich heritages in 29 fields in seven aspects, including sports, economy, society, culture, environment, urban development, education and youth, leaving precious wealth for the long-term development of the city and benefiting the city and the general public for a long time.

　　Dong 'an Lake Sports Park

　　First, the stadium of Chengdu Universiade is the most obvious sports heritage left by Chengdu Universiade. There are a total of 49 venues for the Chengdu Universiade, of which only 13 are newly built, and the remaining 36 are renovated venues, which in itself embodies the concept of sustainable utilization. The combination of new venues and urban development planning has reached the two-star standard of green buildings, and most of the renovated venues are in colleges and universities. After the games, they will be used for the development of sports in colleges and universities, effectively preventing idle waste. In addition, the exterior design and interior decoration of the venues fully absorb Bashu culture, reflect the characteristics of Chengdu, have profound historical and cultural heritage, and are close to the aesthetic orientation of the public. Many of them have become landmark buildings in this city. In recent years, in the preparations for the Chengdu Universiade, the Universiade venues have been promoted to be fully played and fully opened. In 2022 alone, it will be open to the public for nearly 80,000 hours free of charge or at a low fee, serve more than 5.09 million people, and hold more than 730 competitions at all levels, which has promoted the national fitness to become a common practice in Chengdu. After the Chengdu Universiade, these venues will continue to be used for sports and national fitness in Chengdu.

　　Phoenix Mountain Sports Park

　　Secondly, the construction of the athletes' village in Chengdu University is a particularly heavy educational legacy brought to the city by the Chengdu Universiade. On the basis of comprehensive consideration of environment, distance, traffic and other factors, Chengdu Universiade chose to build the athletes' village in Chengdu University. This model of "integration of village and school, integration of sports and education" is an innovative exploration of Chengdu Universiade in the construction of athletes' villages in large-scale international sports events, and it also leaves a valuable legacy for the city. As an important functional carrier of the Chengdu Universiade, the Universiade Village directly provided accommodation, catering, medical care, consultation, conference, leisure and business services to delegations from more than 110 countries and regions during the Games, effectively promoting young college students around the world to pay attention to, participate in and serve the Universiade. After the Games, the Universiade Village will all be handed over to Chengdu University to achieve 100% sustainable utilization, which will not only be used for the educational development of Chengdu University, but also continue to play the role of a platform for young university students in the world to communicate, exchange and blend, so that the Universiade aims of friendship, fraternity, fairness, perseverance, integrity, cooperation and hard work can be continued here, and the Chengdu Universiade will become a never-ending Universiade.

　　Universiade village

　　第三，城市功能品质提升是成都大运会带给这座城市可感可及的城市遗产。在成都大运会筹办过程中，全面贯彻习近平总书记“办好一次会、搞活一座城”的重大要求，坚持办赛营城兴业惠民相统一，切实提升城市功能品质，让城市更好服务广大市民。着力强功能，不断提升城市重大市政设施的承载能力，推动城市东西主轴线、成洛简快速路、成龙简快速路和大运村至东安湖体育公园直连道路等交通枢纽和城市干道的建设。着力优品质，全面推进夜景靓化、立面净化、市容美化、生态优化，推动城市品质品位整体提升。积极推进公共设施拆违增绿、拆墙透绿、增花筑景，推动航空走廊大地景观再造，高质量打造了一环路市井生活圈，顺利完成2000余个城市环境整治和品质提升项目。着力补短板，切实做好老旧小区、背街小巷、农贸市场等环境整治的里子工程，坚决避免大拆大建和铺张浪费。先后对十陵大运村片区、凤凰山体育公园片区等15个片区实施了风貌的集中整治，让市民身边的环境得到明显的改善。

　　↑ Second ring elevated

　　Fourthly, promoting the high-quality development of famous sports cities and sports industries is a long-term development legacy brought by Chengdu Universiade to this city. In recent years, during the preparation of the Chengdu Universiade, we have made great efforts to seize the opportunity of the Universiade, and made every effort to promote the construction of a famous city for sports events. It has successfully bid for the top international sports events such as the 2024 Tangyou Cup and the 2025 World Games, successfully hosted the 2022 World Table Tennis Championships, the 2022 National Gymnastics Championship and the 2023 China Chengdu Tianfu Greenway International Cycling Competition, and fully promoted Chengdu Rongcheng Football Team to return to the Super League. Since the beginning of this year, in the professional football field of Fenghuangshan Sports Park in the north of Chengdu, every home match day, the home team athletes and fans wearing red jerseys have formed a red ocean, which has made the Phoenix Mountain Sports Park burst into flames. Focus on amplifying the Universiade effect, take advantage of the situation, accelerate the high-quality development of sports industry, continue to carry out sports investment activities, and attract sponsors of Chengdu Universiade, such as Anheng, Didi and Iflytek, to settle in Chengdu for business development. In the past three years, the city has signed a total of 115 major sports industry projects, with the contracted amount exceeding 87 billion yuan. In 2022, the total scale of sports consumption in Chengdu increased to 57.86 billion yuan, an increase of 44.5% compared with 2018, and it was selected as the first batch of national sports consumption pilot cities. In 2022, the total output value of the city's sports industry reached 100.5 billion yuan, and the added value reached 38.5 billion yuan, up 59% and 79% respectively compared with 2018.

　　↑ The atmosphere of the Super League is warm

　　The process of creating the Universiade legacy is essentially a process of enhancing the value of the event, but also a process of amplifying the value of the host city. I hope that you will visit Chengdu more, feel the experience and share the changes brought by the Chengdu Universiade.

　　Reporter's question and answer

　　How to use the Universiade venues in the future?

　　Economic Daily reporter: The follow-up utilization of venues and facilities for large-scale games is the focus of attention of all parties, and it is also a common problem. What are the considerations for the follow-up utilization of venues for the Universiade?

　　Cao Xuefeng, full-time deputy director of the Executive Committee Office of Chengdu Universiade: In the preparation process, we have always paid attention to the relationship between the public welfare and operation, social benefits and economic benefits of the venue, fully combined the holding of major events with the national fitness, and promoted the synchronous configuration of the bearing function of the event and the fitness function of the masses, which not only met the growing sports and cultural needs of the masses, but also enriched the diversified formats and improved the economic benefits of the venue through the implantation of events. At present, it should be said that it has received certain positive results. After the conclusion of the Chengdu Universiade, we will learn from the experience of advanced sports cities at home and abroad, adopt a combination of "short-term and long-term", and promote the benefits and sustainable use of venues through market-oriented thinking. Among them, in the short term, the focus is on introducing high-level events, implementing the opening for the benefit of the people by classification, and continuously improving the service brand of the venue and the display degree of the venue. In the long run, we will focus on further rationalizing the system and mechanism, promoting industrial integration, expanding sports groups, optimizing the social and economic benefits of venues, and promoting the Universiade heritage to serve the city and benefit the citizens. Mainly in the following aspects to promote, optimize and improve again.

　　Chengdu High-tech Sports Center

　　In the short term, we will focus on the opening of venues to benefit the people, promote the co-construction and sharing of Universiade venues, and continuously meet the growing sports needs of citizens. Mainly to implement the specific work in two aspects.

　　First, continue to play the role of drainage of high-level events, promote the two-way empowerment of event brands and venue brands, promote the subsequent use of venues better supported by the legacy of events, and attract more events to settle in venues. Vigorously promote the plan of benefiting the people in venues. It is planned that 22 international events and 38 national events will be held in the Universiade venues from the second half of the year, and the visibility and influence of the venues will be continuously enhanced through the implantation of high-level events. On this basis, we will also vigorously promote the 2024 Tangyou Cup and the 2025 World Games, and promote these large-scale top-level events to be held in the Universiade venues. At the same time, actively bid for the IAAF Athletics World Cup and settle in Dong 'an Lake Sports Park for a long time, actively bid for the World Gymnastics Championships and the World Rhythmic Gymnastics Championships and settle in the corresponding Universiade venues. Through high-frequency and high-heat competitions, the influence of famous sports cities will be continuously enhanced, and a long-term, scientific and meticulous competition system will be gradually established to meet the needs of Chengdu, so that watching games at home will become a fashionable lifestyle for Chengdu citizens.

　　The women's team final of Chengdu Universiade gymnastics was held in Donganhu Sports Park, and China won the championship.

　　The second is to follow the functional attributes of venues and implement the opening of venues for the benefit of the people according to the principle of "one venue (one venue) and one policy", so as to maintain the popularity of Universiade venues, meet the diversified fitness needs of citizens and continuously improve their health and physique. Specifically, it is necessary to ensure that the number of days of free or low-cost opening is not less than 330 days throughout the year, and the time of free or low-cost opening is not less than 35 hours per week. According to this requirement, we will continue to promote the opening of Universiade venues to the public free of charge or low-cost, so that the general public can enter the Universiade venues to share the achievements of the Universiade. At the same time, we will continue to deepen the "integration of sports and education" and give full play to the position role of school stadiums in participating in national fitness. There are 36 renovated venues in the Universiade, most of which are in colleges and universities. Explore the mechanism of opening school venues to the outside world, further meet the citizens' fitness needs, support the city's youth sports events to be held in the Universiade venues, and organize no less than 200 basketball, volleyball, swimming, shooting, judo, pulley, table tennis and other events.

　　↑ Previously, citizens played badminton in the Universiade venues.

　　In the medium and long term, on the basis of the basic formation of the competition system and the vigorous development of national fitness, we will turn to explore the market-oriented path in stages, and strive to form the Chengdu road of sustainable comprehensive utilization of large stadiums, mainly implementing three aspects of work.

　　First, promote the government to change from a direct manager to a supervisor in the operation of venues, promote such a functional change, uphold professional people to do professional things, and further improve the operational efficiency of venues by entrusting management.

　　The second is to further improve the working mechanism, constantly improve the policy support system, help solve the specific difficulties and problems encountered in the operation of venues in time, and strive to provide a good and fair development environment for professional operation teams and institutions and various market players.

　　The third is to further promote the expansion and extension of the functions of stadiums and gymnasiums, pay attention to the participatory and ornamental service supply, pay attention to the public welfare and business operation mode, promote the stadium-centered, diversified and integrated development of sports industry, enrich the core value chain of stadiums and gymnasiums, enhance the self-hematopoietic function of stadiums and gymnasiums, and accelerate the gathering and cluster development of high-quality resources with venues as the core.

　　How to use the Universiade Village after the Games?

　　Chengdu Daily reporter: How can Chengdu University make good use of the Universiade legacy of the Universiade Village after the Universiade in Chengdu?

　　Su Bo, Executive Deputy Village Head of Universiade Village: Chengdu Universiade and Universiade Village left three important legacies to Chengdu University.

　　Universiade village

　　First, the spatial foundation of Chengdu University has been greatly improved. A 380,000-square-meter single building was built in the Universiade Village, and 180,000 square meters was transformed through road network transformation, landscape upgrading and underground pipe network renovation. After the Games, it will all be transformed into the teaching and living space for teachers and students of Chengdu University, laying a unique space advantage for the high-level construction of Chengdu University.

　　Second, the international reputation of Chengdu University has been greatly spread. During the Universiade in Chengdu, Chengdu University made a keynote speech at FISU World Academic Conference, and also actively participated in the FISU "Healthy Campus" certification, and obtained the silver-level certification. More than 1,000 students in the school participated in voluntary service as volunteers of Chengdu Universiade and Universiade Village. They broadened their international horizons and enhanced their cultural self-confidence in the practice of voluntary service. More importantly, college athletes from more than 110 countries and regions experienced the atmosphere of Chengdu University in the Universiade Village, which significantly enhanced the international influence of Chengdu University.

　　↑ Welcome Center of Universiade Village

　　Thirdly, the vision and ability of the faculty and staff of Chengdu University who participated in the service of the Universiade Village have been greatly exercised. More than 300 faculty members participated in the operation and management of the Universiade Village, and participated in the whole service in catering, accommodation, transportation, security, registration, arrival and departure. After the preliminary preparation and the official opening of the village, the international vision and standardized management ability of these faculty members have been greatly improved, which has reserved management power for a higher level of running a school and running a school, and also reserved operational power for Chengdu to build a world famous sports city.

　　Next, how can Chengdu University make good use of these heritages?

　　First, vigorously develop characteristic disciplines. In this process, relying on the accumulated experience in the operation and management of the Universiade Village and the event service, we will develop the discipline of sports event management and train talents in event operation and event planning. In the Universiade Village, the cultural interactive experience area, which is highly sought after and loved by athletes, is transformed from the Institute of Traditional Arts and Crafts of Chengdu University. We will pay more attention to excavating the historical and cultural connotation, technical essence and spiritual core of traditional arts and crafts, and spread the voice of China and tell the story of China well through the inheritance of arts and crafts, which has become our characteristic and specialty in the development of disciplines.

　　↑ Universiade Village Exhibition Center

　　Second, promote the comprehensive utilization of venues. All the venues in the Universiade Village will be transformed into teaching and living spaces for teachers, students and staff of Chengdu University. We will also use these venues to actively strive to host high-level sports events and artistic and cultural activities, implement the requirements of benefiting the people in venues and sports, and promote the scientific and orderly opening of venues to the society and the public. After the closing of the Universiade Village, the work of "transferring from village to school" will be carried out immediately. It is expected that after the school returns to normal teaching order at the end of September, we will open it to the public by appointment, visit the space of the Universiade Village such as the delegation welcome center, the flag-raising square of the delegation, the athletes' dining room and the model room of the athletes' apartment, and we will also open the medical center of the Universiade Village, relying on the Affiliated Hospital of Chengdu University to provide the third-class medical services to the surrounding citizens.

　　↑ Universiade Village Medical Center

　　Third, comprehensively enhance international exchanges and cooperation. We will strengthen contacts and exchanges with the universities where the participating college athletes are located, strive to expand the global circle of friends, hold high-level international academic activities, carry out high-quality Sino-foreign cooperation in running schools and scientific research and innovation, and enhance the global mobility of teachers and students in Chengdu University.

　　After the Universiade in Chengdu, all college athletes who participated in the Universiade are welcome to come to Chengdu University, their home in the Universiade Village, to have a look and take a walk.

　　Editor: Huang Chuhan

　　I like them all.